The event is a high quality international trade exhibition that brings together the best in international fashion and beauty with health as part of a single showcase. The exhibition is your door to the fast growing African market and offers all the facilities and the atmosphere to maximise your business prospects.
Who will exhibit?
Fashion Africa
• Garments
• Jewellery & accessories
• Cosmetics
• Personal products
• Beauty herbal treatments & therapies
• Shoes & other footwear
• Healthcare & beauty related electronic gadgets
• Lifestyle products
• Under garments & lingerie
• Swimwear & accessories
• Products/ services related to the fashion industry.
Africa Health
• Medical equipments
• Health Care
• Body Fitness
• Drugs-Medicines
• Dental Care
• Hospital supplies
• Surgical
• First Aid
• Clinical Equipments, Scientific instruments
• Medical Training
• Medical Insurance
• Disinfectants
• X-Ray & Cat Scan, Radiology
• Hospital supplies
• Hospital & Clinic
Furniture
• Ambulances
• Nuclear Medicine
Venue
Sarit Expo Centre, Nairobi, Kenya.
The ' Sarit Expo Centre' situated in Sarit Centre, which is Kenya’s first, biggest and busiest shopping mall. Opened in 1983, it is located in the affluent suburb of Westlands of Nairobi. It’s 'City Within A City' concept of providing everything under one roof has since irrevocably changed retailing patterns and spurred shopping mall development throughout East Africa.
The Sarit Centre now offers 250,000 sq.ft. of fully-serviced leased space (totally built-up area 500,000 sq.ft. on six levels) providing a carefully controlled tenant "mix" of supermarkets, shops, service outlets, offices, and entertainment.
A two-screen, 300 seat cinema, a health club with swimming pool, a 1,500 sq.ft. food court, included in Phase Two of construction is augmented by cafes and a new international exhibition centre.
A busy calendar of trade shows, cultural and community events, shopping promotions, including the popular Christmas promotion, Stick & Win!, is a major component of the Centre’s marketing strategy.
Westlands is a dynamic commercial growth-centre three-km from the capital’s central business district, at the axis of a road network to the affluent western and northern residential suburbs, which make up the Centre’s catchment area. Nairobi’s population exceeds 3 million people.
Of additional significance is the fact that The Sarit Centre is located just off Waiyaki Way, as this stretch of the dual-carriage All-Africa Highway to western Kenya, Uganda, Rwanda, Burundi and Zaire is named after an early Kikuyu leader.
Shopper traffic currently averages nearly 20,000 daily, having doubled with the opening of the Uchumi Hyper-Market and additional shops and other facilities constructed in Phase Two. Traffic peaks at over 40,000 shoppers in a single day on the 24th December, Christmas Eve.
Effectively, The Sarit Centre is an inter-active shopping mall offering one-stop access to a complete range of supermarkets, stores, service outlets, entertainment, and professional and medical facilities unrivalled elsewhere in Kenya.
Opening Hours
9.30 AM to 6.00 pm ( East Africa Time)
Visitor Generation Campaign
A dedicated international and regional marketing campaign using the key industry publications, street signage, targeted mail outs, newsletters, website
and press-conferences to advertise the event.
The event will be promoted to trade visitors throughout the East African Region.
Direct mailing of 50,000 trade visitor invitations
5000 VIP invitations hand delivered to leading businessmen and VIPs in Kenya & adjoining East African countries.
Direct mailing to vast existing visitor database.
Pre-show and Post show coverage in the official trade journals for the event.
Editorial and advertisements in local and international trade journals.
Editorial and advertisements in key newspapers in KENYA.
Pre show press conference.
The show newsletters mailed directly to potential visitors and delegates.
Trade show visits.
Advertising & Sponsorship
All major media such as TV, Newspapers, Radio, Banners, Hoardings, Mailed & Telephone Invitations, Posters, Leaflets etc. will be used for maximum attendance.
Several Options are available to promote their products by:
